One of the most common problems that web design teams are asked about by prospective clients is slow-loading websites. In this age where everything must happen quickly, slow websites can be frustrating and detrimental. The reasons for slow loading are varied, and often multiple issues occur simultaneously.
Here are nine statistics that can help you understand the role of a website’s loading speed: Read More
If you carefully consider the many elements that need to be created and optimised within the overall design of a website you will soon discover that there are dozens of them. These include the colours and the fonts, the layout, the creation of the content, ensuring all the coding functions correctly, making sure the website has security protocols in place, and the SEO, to name but a few.
There are some elements of a website’s design that most people might take for granted and think that their importance is minimal to the success of that website. One such element is the images. These are often given little consideration and simply picked randomly for the mere reason that ‘a website should have images’.
However, if you were to seek the advice of a professional web design agency, you will soon learn that images can play a significant and positive role within a website, and rather than seeing them as an afterthought, they should actually be given very careful consideration.
Whilst images might not have the kudos of videos with regards to what content you have nor take the time to create that written blog posts might, nevertheless, it is important that due care and attention is given to them. Read More
There is often a battle that goes on in the mind of business owners when they need a website built for their local business. On one side, there is the pragmatic thoughts looking for a website that ranks highly and converts visitors to buyers in high numbers. On the flip side, there are often thoughts of grand designs and a website that is so stunningly beautiful that it becomes the talk of the town.
If you approach a professional agency and ask them to build you a website, they are likely to advise the former than the latter, especially if they are experts in SEO too. They know that a website that is a work of art might be good to look at, but if it languishes on page 10 because its structure and SEO are poor, nobody will find it anyway.
As a business owner, it is not necessary for you to become an expert in website design. However, there are huge advantages to knowing some key factors that can make a huge difference in a website’s performance. Armed with this knowledge, you can more easily discuss your objectives and ascertain whether the agency can create the website you require. Read More
Website design is something that makes many people roll their eyes, not because they do not like websites, but because it seems to hold some mystical qualities which only a few will ever understand.
Whilst it is true that some technical aspects of designing and building websites require a level of training and experience, for the most part, it is not particularly difficult. Website design does have some basic principles which you should adhere to, and to help you understand them, if you are about to renew your website, here are the top 7.
Ensure The SEO Basics Are In Place
Being an SEO agency we had to start with this one, and no matter how large or how small a project you are undertaking with regards to your website design, in all cases, you need to have the basic SEO elements in place. This includes the title, the description, and all the other metadata such as H1 tags.
Should you be unsure of this, or if the idea of going behind the scenes and dabbling with some technical SEO aspects of your website fills you with dread, then there are plenty of resources that can help you, including ourselves.
Use a Clean Design
When we say clean design, we mean have a website that looks uncluttered, welcoming, and inviting to anyone who lands on it for the first time, and indeed every other time after that. Read More
The world today revolves around mobile devices. If you were to walk down the street in a major city, you would probably see hundreds of people staring into their smartphones or tablets. Now, many in these numbers are going to be on the internet or reading what their favourite websites have to say.
With this scene in mind, you can most likely now understand how critical it is to consider mobile devices when you are considering web design. One of the best ways to do this is to use responsive design techniques.
Basically, a responsive website is one that renders differently on different-sized devices. Using responsive CSS code (or a website builder or template with responsive design built-in), you will be able to create a versatile website that looks great on pretty much any phone, tablet, computer, or other device.
To put things simply, an optimised website is one that will respond to a user, the device they are using and their actions. In some cases, different elements will be displayed in different positions on different devices. Similarly, some elements could be absent altogether on the mobile version of your website. Read More
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