What Are The Benefits of Updating Your WordPress Website?

Even when you have set up your WordPress website and made it go live, the task isn’t quite finished. WordPress is open-source software, meaning any bugs or problems found are regularly addressed, and the security features are updated and improved. This ensures enhanced user experience and surfing performance and protects your site data against malicious activities, spam and hackers.

According to experts, the main reason why 83% of WordPress blogs are hacked is because their WordPress version is obsolete and not updated regularly. So, if you are getting that update notification on your dashboard prompting you to enhance the performance and security of your website, don’t ignore it and get it done as soon as possible!

Here are some of the advantages of updating WordPress often:

Improved Features

With every new version, WordPress comes with exciting new features to make website management simple and intelligent. These additional features help you manage your website and bring a smoother and more seamless surfing experience for your target audience.

Increased Rankings

Suppose your WordPress isn’t updated and secure against hackers and malware. In that case, it may experience unexpected downtime, drastically affecting its rankings and all the hard work you have put in to optimize traffic. Read More

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How Does Web Hosting Impact Your Business Website?

Believe it or not, an excellent web hosting service can make all the difference in ensuring great sales and high traffic retention for your brand and building a positive reputation for your business in the market.

But the advantages don’t just stop there! Reputable hosting service providers now offer custom hosting plans for businesses that combine the benefits of high performance and optimum availability with additional features like data backup and recovery, data protection and unlimited bandwidth and storage that can take the entire web surfing experience, both for you and your customer, to the next level.

However, the key point remains that to enjoy quality ROI and positive results on a long-term basis, you need to choose an equally fantastic web hosting service that delivers the outcome you expect.

Whether you are a start-up looking for basic features or a large-scale enterprise searching for the complete cloud hosting experience – quality web hosting is the answer if you need long-term credibility and instant growth for your brand in the marketplace, even with the fierce competition.

So what magic does an excellent web hosting service bring to your reach, and how does it play a pivotal role in deciding your traffic retention and sales targets? Read More

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7 Signs That A Web Hosting Provider Is Worthy Of Your Custom

Choosing a web hosting service can seem a daunting task, especially if you are someone who is new to websites, but rest assured it is not as difficult as it might seem at first. In fact, if you apply the same due diligence and common sense to choosing a website host as you would when choosing any other type of service, you should be able to make the right choice.

As part of that due diligence, you will want to research each hosting company and within that research, seek to ascertain a hosting provider’s credentials and performance in relation to a few key factors. Many of these will be available online and may appear on the hosting provider’s website. If a hosting provider is able to tick the box with regards to meeting each of the seven hosting parameters that follow, then they are definitely worthy of your consideration.

Positive Reviews

Any web hosting company which has provided the promised levels of service and performance to its existing customers will undoubtedly have positive reviews which will attest to that. Look for reviews on their website, but also do searches online especially on review websites where you may find more detailed reviews, and where customers may leave the hosting company a score out of 5 or 10. Read More

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How Do I Select The Right Web Hosting Service?

It’s a common practice for most business owners to emphasise design, content and SEO when it comes to maintaining a web presence, and the web hosting part is generally ignored. However, the truth is that web hosting is the canvas that will hold together everything you put online; even a tiny glitch can result in all your efforts in ensuring top-notch content, white hat SEO and customised themes and layout for your website going to waste.

From boosting your revenue, ensuring optimum site traffic and SEO to securing your website and retrieving any lost information – the exemplary web hosting service can do wonders in making your business shine amidst the competition and keeping your performance sky high even during the highest traffic volume.

So what are the criteria for selecting a web hosting service, and how can you determine which web hosting plan will work best for your needs? The following tips will help you out. Take a look:

The Type of Hosting

First, decide which hosting option is best for you by researching online or contacting a professional web hosting service provider who can guide you in the right direction. For a rough analysis, four critical hosting services are available – Shared hosting, Dedicated hosting, Managed hosting and Virtual Private Server. Read More

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The Most Important Aspects Of An  eCommerce Website


The purpose of having a business website is not merely for an online presence. Having a website is an effective tool when it comes to advertising, branding, and more importantly, setting a reputation for your business. The following are some of the most important aspects of an eCommerce website.

Graphics, Images and Copy-writing

The single most important thing which will lead a customer to actually purchase an item or signup for a service is the allure of eye-catching graphics, photography and the impact one creates with powerful copy. Apart from an attractive website, having photographs for each individual product makes the decision making process of the customer a lot easier. When uploading product photographs, make sure they show every nick and scratch to instill trust in the potential buyer.

After you’ve made sure you’ve got the perfect set of catalog photographs to represent your products online, the next step will be to focus on the copy which will accompany those products. For the customer, nothing is more annoying than finding a product they are interested in, only to realize that there’s not much information available on it. That being said, while your copy does not need to contain a raft of information on the product, it must be enough to answer some of the most important questions that the potential customer might have. Read More

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