Landscaping business owners may have heard the term “landing page” when talking about their current website or a new website that a web design agency should create.

Regardless of which of these two scenarios applies to you, it’s not only important that your website has one or more landing pages, but it’s also important that they’re effective.

If you’ve never heard of the term “landing page,” it’s a simple, single page on a website that visitors arrive at from other websites or search engines.

Making them effective can be difficult, depending on how well you implement the following five web design tips when creating your landing page.

But before we outline them, here’s a quick summary of why landing pages are beneficial for your landscaping business.

#1 – Encourages visitors to provide an email address or phone number and gives you permission to contact them.
#2 – Can encourage visitors to click through to another page on your website.
#3 – Can convince visitors to make a purchase.
#4 – Can encourage visitors to take the following actions: B. Leave a rating or feedback.
#5 – Can convince visitors to recommend your website and the services it offers to others.

An impressive array of benefits, but they will only appear if your landing page is designed correctly, which means following these five landing page design tips. Read More